There’s nothing more exciting than scheduling a personal branding photoshoot for your business! Visual communication is key in your business nowadays and having good quality images will help you to create connection and establish trust with your customers (especially those who may not have the chance to meet you in real life thanks to the…

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Personal brand photography is the quickest and most effective way to authentically show your brand story and portray your own unique personality to your audience. It’s what your clients fall in love with and what makes them become loyal customers, clients and fans! What shots do you need? A typical shot list for your personal…

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Did you know that intentional, professional photos that tell your authentic story can take your online business to a whole new level?  It’s an experience thats enjoyable and results in confidence-building Personal Brand images. That is why I love what I do and witnessing my clients transformation after they have worked with me is pure…

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You know you need amazing, high quality images of your products if you want to reach your target audience and stand out online, but this doesn’t happen on it’s own! You need professional images if you want to attract the right audience and get them to buy your products. I know, you are a business…

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Did you know there are 12 classic archetypes?  Each cover the spectrum from conveying comfort to creating excitement. By understanding the role of each archetype you can create a deep connection with your target market, allowing people to recognize you and what you stand for. When people understand your brand, they begin to LIKE &…

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Creating a memorable and beautiful brand should be up there in importance with profit and sales. Engaging with customers is essential for creating a memorable experience and in turn, creating a visually recognizable brand is equally important. So with that concept at the forefront, here are some of my top tips to create a beautiful…

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Branding photography is the most obvious and visual expression of a brand, with the focus on promoting the people, products and lifestyle concepts that make your business stand out. Using photography to tell your brand story is powerful because it captures a moment in time. It tells a story. It makes us feel something in an instant.…

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Lifestyle is one of those terms that means something different to everyone. To some it means showing lots of environment; others showing people in action; and for others a matter of styling and “attitude” in photography – a casual approach to positioning your product in locations that look like real scenes. Here an example of…

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